NIGA’s tradeshow and convention is the premier event for the Indian Gaming industry. A show place for the newest product and service innovations, the latest industry trends, along with a comprehensive schedule of workshops and plenty of networking events.

Advanced Marketing Strategies will be showcasing their new Virtual Reality content to the casino industry curious at BOOTH 1156. We invite you to come experience the future of advertising!

AMS facilitated Soboba Casino’s launch of the very first Indian gaming casino VR video last month to an astonished and impressed audience of casino marketing professionals from across the country, at the Raving’s 19th annual Indian Gaming National Marketing Conference.

Their latest Virtual Reality experience is a tour of Soboba Casino Resort, which has just broken ground and is expected to open in 2018. This posed a challenge to the AMS team on how to showcase the amazing new casino without it being built yet. Using cutting edge technology to merge the 3D renderings of the new casino to the Virtual Reality shoot of the site – AMS was able to make viewer feel like they are touring the new multi-million dollar property. The two minute tour features an immersive experience of the casino’s gaming floor, restaurants, bars, convention center, hotel and grounds. This marks another incredible milestone in the casino’s history of firsts, being the first casino in the world to create a VR casino tour that can be viewed online as a 360 degree experience, or in conjunction with VR headsets for an “immersive” experience. It takes the experiential notion of advertising one step further into the future.

Kathy Cunningham, President of Advanced Marketing Strategies stated, “It’s been a thrill working with Michael Broderick and the marketing department at Soboba on our first virtual reality video project. Staying on the cutting edge of marketing technology keeps Advanced Marketing Strategies and Soboba one step ahead of the competition. We are proud to have played a part in being the first gaming industry in the entire world to do this.”

Soboba Casino’s groundbreaking and visionary VR experience can be found here:

For the most interactive viewing use a Virtual Reality headset. If you would like a personal tour and instructions on how to view this, or want information about shooting your own Virtual Reality, contact AMS today!


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