Meet the Ad Agency Behind The Hit Marketing Magic!
What is Shotgun Marketing?
The “spray and pray” practice of marketing has become outdated and inaccurate. This idea of shotgun marketing tries to reach as many people as possible, prioritizing the size over depth of reach.
At AMS, we have a weekly tradition: Podcast Palooza. Once a week, we all gather in our conference room and listen to a few of our colleagues share their reactions and takeaways from their podcast of choice and offer ideas on how it can be applied to our clients and our own company. It’s a small part of the week, but one that consolidates our internal brand as a company that participates in wider conversations, and that listens to the ideas of its employees.