It’s been a little over a week since Instagram added video sharing to its popular camera app. This is in direct competition to the VINE app launched in January of this year. Immediately Vine took a dive as the newer, and some say better, “Instavideo” took over.
Why? Well, Vine only allows the user a 6 second video compilation. Instagram allows 15 seconds and gives you 13 different filters to “doll up” your video. They do the usual tweaks to make video pop, like adding vignettes, upping the contrast and playing with color. There is also an image-stabilization feature to even out shaky videos shot on the go.
According to CNN Tech report In its two and a half years, Instagram has hosted 16 billion photos, Systrom said. Users post 1 billion likes a day, and 130 million people use the service each month. Not to be outdone, Vine seems to be readying some new features itself. The app’s co-founders posted several Vines Wednesday that suggest users will soon have the ability to save drafts, splice bits of multiple Vines together and browse content based on categories and genres.
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CREDIT CNN Tech Report: http://www.cnn.com/2013/06/20/tech/social-media/instagram-video
Credit Image Marketing Land: http://marketingland.com/a-week-after-instagrams-video-launch-vine-sharing-tanks-on-twitter-4999