We are excited to have Lindsay Allen back on the show. She fills us in on COVID's effects on Sports Marketing, plus gives us a behind-the-scenes look at the LPGA Kia Classic Tournament happening in Carlsbad, California. Lindsay helps manage…
Our Founder and President, Kathy Cunningham, weighs in on the best and worst of the 2021 Super Bowl commercials. Some might say the commercials of Super Bowl LV were a bit flat like Matthew McConaughey in this Doritos ad, but…
We answer the multi-million dollar question, "Is it worth $5.6 million for a thirty-second commercial in the Super Bowl?" Super Bowl 2021 commercials will have all the fun, entertainment, celebrities, and emotional tugs to the heart of past years, but…
Show up - Set the tone while intentionally creating a company culture that thrives. Unlock your Power to Influence, Lead and Create the Impact You Want with Anese Cavanaugh, the IEP Method® Intentional Energetic Presence Founder. This podcast is guaranteed…
Immersive and real time technology is adapting and transforming the creative strategy of communication in a world that has a growing need to communicate effectively. Real time technology refers to technology that permits a user to receive data amid the real time that a physical…
The Coronavirus has changed everything about the way customers shop, work, and live; consequently, the 4 Pillars of Marketing have changed too. As a result, right now more than any time in history is the best time to rebrand, strategize,…
Amazingly, some marketers are content with running unrelated messages on different media at different times without any overall plan or theme that ties them together. But when it comes to getting the highest ROI for your marketing dollar, nothing beats…
Smart marketers are focusing on the future, and nothing is more pressing than Voice Search. Mobile assistants like Siri and Cortana and smartphones and tablets have come a long way in recognizing human speech But the next big wave is…