Thanksgiving is right around the corner and we are dedicating this blog to giving back to the San Diego community! Here are some local organizations helping fellow San Diegan’s (and their pets) in times of need.
Here’s the scoop – straight from the bird’s mouth!
TWITTER RESEARCH REPRINT: Throughout the year, and especially during the holidays, Twitter brings people closer to a particular passion: shopping.
Google has just overhauled its search engine algorithm to a new platform called “Hummingbird.” The main concept behind the Hummingbird update is that Google searches will now be processed as full questions, not as word-by word search queries.
Sometimes an aggressive social media strategies is exactly what you need to stay competitive.
Last year we saw the first wave of retail holiday sales advertising hit the airwaves just a few days after Halloween! Some refer to this phenomenon of holiday sales moving earlier on the calendar as “Christmas Creep.”
Why should the Fortune 500 get all the great counsel?
What if you could have the same professionals that worked on marketing and advertising campaigns for major brands like: IKEA, General Motors, Bekins, Lazy Boy, Sunny Delight, Reynolds, Pet Supply Warehouse, Henry’s Marketplace, Minute Maid, BlockBuster and more? Without the big fancy agency price!
Many clients and marketers are so distracted by the buzz in the market on what is trending now with online that they forget to look at the big picture. A sound Integrated Marketing strategy does not focus on one media platform, it incorporates many – the same message advertised to your target customers across multiple media platforms.
Well, it’s about time. Pinterest is joining the ranks of social media platforms to implement advertisements throughout its users’ feeds. Pinterest co-founder and CEO, Ben Silbermann, explained how he envisions the ads will function, and assures us that the go-to outlet for unique ideas will maintain its level of creativity and integrity.